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About OUR

OUR Logo

The OUR logo was designed by OUR’s founding director, Patricia Pukkila, based on the phi ratio (also called the Golden Proportion). The phi ratio defines the single way that a line can be divided into two parts so that the ratio of the two lengths is the same as the ratio of the larger length to the original line. It is significant in mathematics, biology, architecture, music, art and philosophy, to name a few disciplines. We have turned the Golden Proportion into a Golden Rectangle which for us symbolizes the way in which a problem or idea can be infinitely subdivided or expanded to bring resolution and insight.